Robert Scheinfeld

May 11, 2009 1:22 PM

Creating And Interacting As "Tribes" Versus "Marketing And Promotion" ...

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I found the following video, another Seth Godin offering distributed through TED, to be very interesting from both a Phase 1 and Phase 2 perspective:

http://www.ted.com/index.php/talks/seth_godin_on_the_tribes_we_lead.html

Phase 2 Players are definitely a "Tribe"!

Enjoy. It's about 17 minutes long.




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